Rogers revamps smartphone plans to include unlimited voice and text – data still costs a pretty penny

There is no denying the fact that Canadians usually get the short end of the stick when it comes to smartphone plans. Rogers is now revamping their plans to move away from voice and text restricted plans to unlimited ones.

The new plans will start at $55 for 1000 minutes of calls with unlimited messaging however only 200 MB of data. On the top end of the scale it will cost you $95 for unlimited calls and messaging with 5GB of data. The higher end plans also are “share-ready”‘if you happen to want to use a couple of devices on the same plan.

Now while this is a move in the right direction, these prices are still based on customers signing up for a 3 year contract, which is absolutely absurd in this day and age. Hopefully the next big move amongst Canadian carriers will be the reduction to 2 year plans receiving the most subsidies.

As expected Bell and TELUS are also coming out with almost identical plan options in the next few days. This is something that isn’t new to anyone familiar with the carrier market in Canada.