A few months ago we saw the BlackBerry “Action Starts Here” Campaign launch in India, and now RIM has expanded it to China. The campaign is designed to encourage youth in China to take prompt action. The online campaign is based on the theme of “No Fear of Change, Take Action, Now!”, and is trying to recruit young people to share their stories of how BlackBerry smartphones have helped raise their efficiency.
Applicants can submit an entry in words, pictures or in video format. And you do not have to have a BlackBerry smartphone to enter, as RIM is also wanting to hear how non-BlackBerry users would use the device to help increase their efficiency. Entries can be submitted up until December 21st, 2012 at which point 30 shortlisted participants will be announced on December 25th. Public voting on the 30 shortlist entries will occur from December 25th to the 28th,and the results will be announced on December 29th. The campaign will come to a conclusion on January 15, 2013.
Wondering what you are entering to win? “The champion of the campaign will be awarded two round-trip flight tickets to Bali, three-nights luxury hotel accommodation at Ametis Villa (sponsored by Zanadu.cn) and a BlackBerry Bold 9900 smartphone. Participants will also have a chance to win other attractive prizes”. You can check out all the details here, however the site is in Chinese.