Targeted audience options comes to BBM Channels

BlackBerry has released an all-new BBM Channel feature less an official announcement. As a BBM Channel administrator you can now target specific groups of people with different posts within channels. You able to target demographic, geo-targetting and platform targeting. Sadly, this option is only available via the web management console and not directly on your device as of yet. Check out the image below and let us know what you think about the new feature in the comments.