Being in Canada I can attest to that. Just today I was waiting at the bus stop and saw a huge BlackBerry 10 ad displayed in the window of Bell. I’ve also seen ads in my local paper and on the commercial that plays before a video on YouTube. The Q10 is launching in a [...]
Mainline Digital Communciations Running BlackBerry 10 Training for 3 Days
EE Distributor Mainline Communications is running a training series on the BlackBerry 10 in March for 3 days. These training events are designed to give the dealers all of the information that they need regarding the Z10 and the BB10 OS. This training will also give them time to outline the sales and marketing [...]
Devs: Note Changes to BlackBerry World 4.3
Along with the changes of BlackBerry App World to BlackBerry World, the entire World catalog has been updated with a few new features that developers should note. With the recent upgrade to BlackBerry World 4.3, the BlackBerry World search algorithm has changed. Along with new logos as well as a few other changes
RIM Investing $1 Billion Dollars into the Launch of BlackBerry 10
Microsoft has been spending 1 Billion dollars on their advertising campaign but much of their campaign is just showing off Windows 8 as a ‘cool product’ it does not educate the users about Windows 8 nor explain how its any better than previous software. In an interview with CNBC, RIM CEO goes on record saying [...]
PT RIM Indonesia Receives Indonesian Customer Satisfaction Award 2012
Considering how popular Blackberry is in Indonesia, this news while awesome, is not entirely surprising. RIM Marketing Director Eka Anwar was on hand to get the award, Indonesian Customer Satisfaction Award (ICSA) 2012 ceremony at the Gran Melia Hotel in Jakarta. What he had to say about receiving the award: “We are honoured to receive [...]
The Playbook Makes An Appearance In A Behind The Scenes Video
The video is actually a behind the scenes of a McDonalds shoot. It basically shows the pretty food in the commercials is not the stuff you get to eat. Mmmm cheeseburger. Anyway, the Playbook makes an appearance in the video when McDonald’s Director of Marketing for McDonald’s Canada Hope Bagozz shows up and uses it [...]
UVMF Plans to Release Hit Reality Show Exclusively on BlackBerry Video Store
The Move Will Help RIM Generate Revenue From Relevant Entertainment Content NEW YORK, Apr 11, 2012 (GlobeNewswire via COMTEX) — United Vision Marketing Firm announces today that it has plans to develop a hit reality TV show called The Making of a Mogul. The show is staring Dr. Nono C. Pearson also known as Big [...]
RIM’s New Marketing Plan Includes College Humor
As we have seen in the last few months RIM has really stepped up their marketing campaign and the improvements continue with the addition of College Humor.
QNX logo appears on BlackBerry PlayBook advertising
While it is still under debate whether or not the QNX logo has been used prior to the above picture or not, but it does show the way in which RIM is now starting to leverage the operating system with their new products. As you can see the QNX logo is being used in an [...]
Verizon Wireless Chief Marketing Officer Confirms 3 BlackBerry Devices to Launch This Year!
Marni Walden, Chief Marketing Officer of Verizon Wireless, recently sat down with BGR for an interview and not much of the interview was based upon nor related to Blackberry but one question and statement sticks out and confirms the launch of 3 new Blackberry devices from Big Red this year!! BG: Where does that leave [...]
RIM Sets up “BlackBerry Rocks Tour” to Market the PlayBook to Businesses
RIM is hosting a “BlackBerry Rocks Tour” for the BlackBerry PlayBook! “BlackBerry Rocks Tour” is a way for RIM to market the PlayBook to select business VIP’s. Cities hosting the BlackBerry Rocks Tour: April 7th New York City April 12th Boston April 19th Chicago April 21st Toronto April 26th Philadelphia May 2nd Washington DC May 17th [...]
RIM’s Chief Marketing Officer (CMO), Keith Pardy Leaving RIM!
The Wall Street Journal has reported that RIM’s Chief Marketing Officer (CMO), Keith Pardy has decided to part ways with RIM in the next 6 months. The 6 month time frame gives Pardy time to transition out of the company. The reason for his leave “personal reasons”. This is crazy he would pick this time [...]






