Startup Advisors become Founders as they Launch Score More Baseball

Score More Baseball - BlackBerry

With spring training underway two former BlackBerry colleagues Mike Kirkup (Director at Velocity) and Brian Zubert (Executive in Residence at Communitech) have teamed up on a new startup Score More Baseball. Score More Baseball is free for you to try out and they offer a few pricing plans to meet your needs. You can get full use of the app for just $5 per tournament, $15 monthly, or $50 per year, you can check out more here:

Score More Baseball allows your amateur, recreational, or youth baseball team to apply the same optimizations as the professionals. After just three games, there’s enough data for the app to start optimizing your lineup. With the same players and same number of hits, Score More Baseball creates the batting order that helps your team enjoy longer rallies, strand fewer runners, and ultimately, score more runs.

Press Release:

Mike Kirkup, Director of the University of Waterloo’s startup program Velocity, and Brian Zubert, Executive in Residence at Communitech, aim to walk the talk as they launch an app of their own: Score More Baseball.

Waterloo, ON – March 17, 2015 – Today, the mobile app Score More Baseball launches for Android, BlackBerry, and iOS. Score More Baseball simplifies the scoring of baseball games and brings the power of “Moneyball” to amateur, rec, and youth baseball teams, using the same statistical approach now used by over a dozen Major League Baseball teams.

Score More Baseball makes baseball scorekeeping so fast and easy that any coach, teammate, or parent can quickly and accurately score the game on their phone or tablet, which then applies the “Moneyball” approach to the team’s batting order, helping the team enjoy longer rallies, strand fewer runners, and ultimately, score more runs. All stats are stored in the cloud, allowing the coach and the players to track both their team and individual progress.

The idea for the app was conceived not long after Brian Zubert was laid off from his position at BlackBerry. In his personal time, he’d been doing stat tracking in Microsoft Excel using the “Moneyball” approach with his men’s slo-pitch team. “After each game, I used to take the pen and paper scoresheets, try to make sense of what our scorekeeper wrote down, and manually enter all that data into Excel. It took a lot of time, but it was worth it. We went from bottom third of the league in runs scored to top third, in just one season.”

After BlackBerry, Brian joined Communitech as an Executive in Residence, where he’s been working with startups in Waterloo Region, sharing the lessons learned from the over 700 mobile solutions he helped bring to market.

Mike Kirkup left BlackBerry in 2011 and went on to lead the University of Waterloo’s startup program, Velocity. Mike’s had over 120 companies come through Velocity and they’ve gone on to raise 175M in capital. “After working with hundreds of startups, I’ve learned that momentum makes a huge difference. A company that can get positive momentum and keep it going is very hard to catch.”

Today, Score More Baseball starts its positive momentum as it launches in Google Play, BlackBerry World, and iOS App Store. Details available at